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PRIORITIZATION

Make the tradeoff. Explain the choice.

Use a clear decision process to prioritize opportunities without hiding uncertainty behind a score.

Use a clear decision process to prioritize opportunities without hiding uncertainty behind a score. Use the example as a starting point, then adapt the steps to your product, team, and evidence.

WHAT YOU’LL LEAVE WITH

A ranked discussion, a decision rationale, and a list of deferred work.

Before you begin

  • A shared outcome and available capacity
  • Comparable opportunity briefs
  • Input on dependencies, risk, and effort

STEP 01

Agree on the decision

Define the time horizon, capacity constraints, and goal. Separate urgent maintenance or mandatory commitments from discretionary opportunity comparisons so their purpose is visible.

STEP 02

Make the options comparable

Bring each candidate to a similar level of detail. State the problem, affected audience, evidence, expected contribution, and effort range. A detailed favorite should not win because alternatives were poorly described.

STEP 03

Choose criteria that fit

Discuss value, confidence, effort, dependencies, and risk. A scoring framework can structure the conversation if everyone understands the scale. Do not treat guessed reach or impact as measured fact.

STEP 04

Test the sensitivity

Change uncertain inputs within plausible ranges. If the order flips easily, investigate the uncertainty or acknowledge that the ranking is fragile. Ask AI to surface inconsistencies, not to supply invented scores.

STEP 05

Discuss the tradeoffs

Look at dependencies, strategic fit, and opportunity cost. Explain why a lower-scoring item might still matter. Identify who is accountable for the decision and who needs to be consulted.

STEP 06

Communicate and revisit

Record what is selected, deferred, and stopped. Describe the reasoning in language stakeholders can use. Set a review trigger such as new research, a changed constraint, or a completed experiment.

MAKE THIS PROMPT YOUR OWN

Check this prioritization table for inconsistent criteria, unsupported estimates, and sensitivity to uncertain inputs. Explain the tradeoffs without inventing scores. Draft a concise rationale for the selected and deferred opportunities, including evidence that could change the order.

YOUR EDITABLE WORKSHEET

Prioritization worksheet

Compare opportunities and explain the tradeoffs.

Download the template ↓

Check your work

  • Are criteria and scales understood?
  • Are uncertain inputs visible?
  • Are dependencies and opportunity costs considered?
  • Can someone explain the choice without the scoring table?

Further reading: related templates & resources ↗
Editorial guide · Reviewed September 27, 2026. Tool interfaces may change.